The objective of this project was to create a logo that was simple, catchy, professional and capable of standing out on white and black backgrounds for Michele Amitrani, a self published author based in Vancouver, Canada.
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Using sharp edges to give the professional and mature impression.
Final Logo + Business Card Design
Not to put any author-related elements and simply go with my client’s initials in order to make a logo simple and catchy.
Shaping his initials to look like mountains, which are a characteristic of Vancouver, the place he lives in to make the logo look more original and unique.